Digital Marketing / Web Analyst

Job Type: Full Time | Location: North of Boston
Job Description

This exciting opportunity for a talented Digital Web Analyst to manage and expand the digital proactive insights and reporting area to provide timely, accurate, and actionable information on this online tech brand’s customers.

> Manage development of customer insights for strategy planning
> Enhancing the performance of the digital channels in terms of customer satisfaction, engagement, and sales
> Define and implement continuous multi-variant testing and personalization of user experiences and in-channel campaigns with recommendations for optimization
> Identify A/B and Multivariate testing opportunities and establish success metrics
> Digital analytics governance & reporting including support of digital planning / business case development
> Lead digital analytic projects to enable more data driven decisioning and personalised experiences for our customers

  • 2+ years of experience in web analytics and optimisation
  • Tools (Adobe Analytics, Google Analytics, Omniture, SAS, etc.
  • A/B testing and personalisation solutions - Optimizely, Adobe Target
  • Advanced background in statistical and business analysis
  • Knowledge of database systems and SQL
  • Obsessive attention to detail, an impressive track record in web analytics
  • Must be interested in learning and growing in a fast-paced industry
  • Strong communication skills

Apply For This Position

First Name *

Email *

Available Start Date (mm/dd/year)

Resume (Please attach your resume to be considered for this position)

Format accepted: word.doc, .docx, .rtf or .pdf. If you can’t upload resume, paste text in box below.

Last Name *

Phone Number *

Website/Portfolio URL

Portfolio Sample (Attach work sample in image, pdf, or word file with max of 10 MB)

This is a unique website which will require a more modern browser to work! Please upgrade today!